Archive for the 'Exec Chat' Category

CA Technologies’ Video Interview with Our CEO

There’s a new video posted by CA, in which Jack Finlayson, CEO of Layered Tech, discusses the significance of CA’s acquisition of 3Tera.  Layered Tech has long used 3Tera’s award-winning software to help IT managers reduce the time and complexity of deploying and managing business services to the cloud.

Check it out here.

Layered Tech Appoints John Pozadzides as CMO

John Pozadzides, Layered Technologies, Chief Marketing OfficeLeading worldwide provider of “on demand” IT infrastructure continues rapid growth 

Plano, TX (February 18, 2008)Layered Technologies, a leading worldwide provider of “on demand” IT infrastructure, continues its rapid growth by announcing the appointment of John Pozadzides as Chief Marketing Officer.  Pozadzides will be responsible for leading Layered Technologies’ branding, as well as driving the company’s sales and product marketing initiatives.  He will oversee all enterprise and partner marketing initiatives, from product planning and positioning, to the execution of customer acquisition and retention strategies.  Pozadzides will report to President and COO Todd Abrams. 

“John brings a wealth of experience and a customer-centric attitude that make him a strategic asset for Layered Technologies,” said Abrams. “He has a proven track record of building successful sales organizations, as well as a deep understanding of the hosting marketplace.  In addition to his expertise and leadership in the IP services arena, John has a well documented background of innovation and integrity, having founded HTMLHelp.com, the leading Web authoring reference site; and later building a loyal following with his personal site OneMansBlog.com.“ 

Pozadzides, 37, is a sales and marketing professional with over a decade of experience within the IP and applications hosting industry.  Prior to joining Layered Technologies, he served as Vice President of SAVVIS Communications in Herndon, VA and was responsible for the company’s sales and customer service staff.  Before SAVVIS, John held positions as Director of North American Telesales and Director of Strategic Alliances for Cable & Wireless. He also held management positions at GTE Internet Solutions. 

“Layered Technologies has built a brand based on technology leadership, integrity and superior service,” said Pozadzides.  “I feel privileged to join the dedicated team members who have laid a fantastic foundation upon which to build our sales and marketing efforts.  Layered Technologies is poised to expand its leadership in the rapidly evolving Grid hosting marketplace and I am excited about the opportunity to contribute to the company’s growth.” 

For additional information on Layered Technologies, please visit www.layeredtechnologies.com >>

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WHIR: http://www.thewhir.com/marketwatch/021908_LayeredTech_Names_New_CMO.cfm

Host Search: http://hostsearch.com/news/layered_technologies_news_6924.asp

WebHostDir.com: http://www.webhostdir.com/news/articles/shownews.asp?id=24338

Layered Tech Preps LT PACT 2008

Article by Justin Lee, theWHIR.com

January 29, 2007 — (WEB HOST INDUSTRY REVIEW) — Conferences and exhibitions play a significant role in the hosting industry, helping companies to broaden their market reach and potentially draw in new customers and partners.  But like some other areas of the industry, the market has become saturated with dozens of conferences and exhibitions being held each year, including giants like HostingCon and ISPCON, a challenge for the operators of smaller events. 

LT PACT 2008 Hosting EventFor two years, utility hosting services provider Layered Technologies has worked to distinguish LT PACT event as an important consideration among hosting related events.  Though it is held by a hosting company, LT PACT is not strictly self-serving, but is designed to benefit its attendees and the presenting companies within the context of the environment of Layered Tech’s customers and partners, says president and COO Todd Abrams.

“It’s not directly a sales objective for Layered Tech,” says Abrams. “It’s really about broadening the overall knowledge base of the people there, as well as experts of the industry that our clients and partners don’t really get to talk with.”

Returning to Las Vegas, Nevada’s Caesars Palace Resort from June 25 to 27, LT PACT 2008 will offer presentations from industry analysts, key industry players, Web hosts and other leaders, discussing issues that are pertinent to the industry.  The conference, now in its third year, will provide attendees with further industry insights, the ability to interact with new products in workshops and ways to boost their revenue with improved business practices.  Read on >>

Learn more about LT PACT 2008 >>

LT PACT 2008

        

No Go. Co-Lo. @ Web 2.0

michaelplatner

I was extremely excited to attend the Web 2.0 event in San Francisco this year, even though I’m just getting around to organizing a few thoughts to share.

Recently while mingling at the Web 2.0 event in San Francisco, I realized just how many extremely tech-savvy folks are still unaware of the benefits, or even the existence, of the Layered Technologies’ Virtual Datacenter platform.  Most are still utilizing colocated or managed dedicated infrastructure, and suffering through the old issues such as expensive hardware costs, inflexible configurations, and lack of scalability.

As a realist I recognize that getting the message out is difficult amidst a sea of other top tier providers who are stuck with their massive investments in non-virtualized infrastructure.  They simply don’t want the Layered Technologies message to reach the market.

Their desire to squeeze profitability out of old-fashioned architecture isn’t going to stop us from evangelizing the message! We are constantly looking for best practices and working hard to find a way to deliver them to our loyal clients. That’s why we created the Grid Layer, why we are introducing a Solaris offering, and why you can expect a VM Ware utility offering this month. We do not see ourselves as a mere host, but rather as an infrastructure partner to our customers.

Please feel free to drop comments here if you have other needs or ideas for ways to remove the barriers to getting your apps connected and scaling the easy way.

And thanks for the business! ~ Micael Platner, CEO, Layered Technologies

"It was suppose to be a simple, quick move"…

I thought I would leave alone for at least a while the Hostway data center migration saga.  Some time has passed and yes eventually people will forget about this incident as they have with many others (maybe not of the same magnitude) – but did everyone really think it could be successfully pulled off? 

When I heard about this incident all I could say was “WOW”. 

We have been in the infrastructure, and utility computing business for a few years and early on thought that we were extremely smart folks and could migrate 225 servers overnight, within an 8 hour window with little to no extended interuption to any of our early clients.    Boy, were we wrong!!  We had provided the clients their new IP’s, setup the new infrastrucutre, configured the racks, routers, switches and all the space, and the plan was to unplug and then plug back in at the new facility all of a 15 minute drive away.  Let’s just say that didn’t work out so well….  That 8 hours grew into an extended 48 hour workday!!

 The “WOW” response when I heard about the HostWay incident was when I read:

“The planned July 27 data center migration at ValueWeb, a Hostway company, involved moving more than 3,700 servers 270 miles, from Affinity’s Miami hosting facility to a Hostway data center in Tampa, Fla., according to Rich Miller, reporter for Data Center Knowledge, in Lawrenceville, N.J.

What were they thinking? 

These guys are not dumb guys.  I believe after merging with Affinity Internet a few months back they now have operations facilities in over 10 countries with thousands of clients and managaing thousands of servers.

But come on.  While hardware is running, and deemed to be reliable it is often left best untouched.  The old saying applies here, “if it ain’t broke don’t try and fix it”.  When you power down and try to then bring back up boxes there is always going to be a % that will fail. 

I am sure they planned for this but with 3,700 servers being moved at once, I don’t see logically how they expected to deal with the consequences all at once or within the time frame they allotted or thought to be tolerable from a client’s perspective.

Anyways, I feel for Hostway and for the clients that it effected.  The 8-12 hours of planned downtime, seemingly turned into a nightmare for many clients, whose business reputation relies on their provider’s uptime and reliabitlity. 

After our experience a few years back, as I stated above, we swore that we would look, build and develop something that would never make us have to move a physical box from DC to DC ever again. **(unless a client specifically has requested a move) 

A main point we focussed on was being able to move data and applications from one server or facility to another without the requirement to migrate the underlying gear.  With the launch of our VPDC (Virtual Private Data Center) powered by Applogic we have enabled clients to do this.  In the age of SaaS companies, thousands of new applications being put online each day and uptime being an essential part of conducting daily business the expectation of anything less is sub par.

A great example of this is Albert Wu who was faced with a similar facitlity to facility migration.

“The migration turned out to be an extremely simple process, that basically involved issuing a migrate command on the old grid, instructing it to migrate the app to the new grid. The command took some time to finish executing, as it had to move quite a bit of data. But once completed, all we had to do was reconfigure the app on the new grid with new ip addresses for the app, the gateway, netmask and dns ip address, which only took a few minutes. Amazingly, we were then able to fire up our grid app on the new grid! No hardware issues to deal with what-so-ever!”

We continue to focus of how we can provide offerings to our clients that allow them to focus on their business, and not worry about the underlying infrastructure, where it is located, is it up or down, is there a bad drive etc.  Our clients need to be able to provision additional resources on the fly when their applications calls for it, be able to shift and server data and applications to and from mutliple geographic points while not having to worrying about migrating anything physically.  We are making the hardware agnostic, and providing a scalable platform where migrations and growth are only a few short keystrokes away.

I expect to see many more players pushing hard in the marketplace – bringing many new virtualization and utility offerings into the market this year. Ifour competitors do not I believe they will be falling short of clients expectations and requirements.

The dedicated server landscape is changing and everyone involved needs to innovate, adopt and grow.

All good things to come….